Misfit Collectibles | Fossil Group
CREATIVE DIRECTION ✱ PHOTO STYLING ✱ CONTENT CREATION
Misfit, a sub-brand of Fossil Group, works with legendary artists on creator-centric timepieces and accessories. Misfit approached my freelance marketing studio, toyhaus, to concept and photograph content to showcase their artist-series watches — not only as fashion accessories, but also as collectible art pieces. We developed a series of three photos for each timepiece drawing on the narrative of celebrating creators, collectors, and misfits.